First Look: Pretty Sweet, Toronto’s new mobile cupcakery


Published:

She’s not the only university student in Toronto with a part time job, but Savera Hashmi is probably the only one who owns and operates a food truck. Hashmi, who is in the final year of her Business and Society degree at York University, launched the Pretty Sweet cupcake truck in August with her partner, Ahsan Malik. She’s currently taking the semester off to focus on her business.

Hashmi applies her experience in making custom wedding cakes to the truck’s rotating menu of cupcakes, which she says is made with all gourmet ingredients (she prefers Swiss meringue buttercream frosting and cream cheese frosting for their lighter textures and not-overly-sweet flavours).

The cupcake selection usually features chocolate, vanilla and red velvet standbys ($2.75 each, or $15 for six), but past experiments have also sold well: at its lunch service this week at the Sony Centre, apple caramel, tiramisu and Neapolitan flavours found their way onto the menu.

The focus at Pretty Sweet is definitely on cupcakes, but it’s also looking to add other dessert items like cake pops, crème brûlée and cotton candy to the menu. Once she can find a recipe that consistently delivers delicious results, Hashmi plans to add options that are organic and gluten-free.

The home-field advantage has helped Pretty Sweet find a following at York University for services during home football games, and the truck will be parked outside the stadium for this Thursday’s game. On Oct. 5, it will be at Yonge and Gould for lunch service and then at the Evergreen Brick Works for an Alexander Keith’s birthday party event in the evening. 

Pretty Sweet, @prettysweet_to

Edit Module

Join the conversation and have your say by commenting below. Our comment system uses a Facebook plugin. Please note that you'll have to turn off some ad-blockers in order to see the comments.

Edit Module

Follow us on Twitter @PostCity for more on what to eat, where to shop and what to do in Toronto.

Edit ModuleShow Tags

You may also like...

In Season and on the Menu: Rhubarb lands on menus including Toronto's Soho House

In Season and on the Menu: Rhubarb lands on menus including Toronto's Soho House

This week, I talked to Soho House Toronto’s pastry chef, Kristen Pettit, all about rhubarb. It’s her favourite season.
Posted 18 hours ago
Coal-fired pizza is coming to Toronto

Coal-fired pizza is coming to Toronto

Angelo’s Coal Fired Pizza, an import from Quincy, MA, is set to open on Front Street this June.
Posted 3 days ago
Lunch Pick: The Chase Fish & Oyster’s new seafood brunch

Lunch Pick: The Chase Fish & Oyster’s new seafood brunch

The Chase Fish and Oyster is doing brunch. Now that the weather has finally shaped up, the ideal prelude to a day at the water’s edge is a meal replete with the fruits of the sea.
Posted 4 days ago
Amsterdam expands the house that Boneshaker built

Amsterdam expands the house that Boneshaker built

They opened a larger production facility in Leaside and in 2013 added the sprawling BrewHouse on Queen’s Quay. This spring they completed a significant expansion to the Leaside facility, so I caught up with McOustra to talk about what this means for one of Toronto’s most important craft breweries.
Posted 1 week ago
Edit ModuleShow Tags Edit ModuleShow Tags Edit ModuleEdit Module