Denim to dye for

Jeanne Beker tries on this season’s coolest crop of coloured jeans

JEANNE’S PICK: DIESEL, $200

“We love the jeans at Diesel. And who can resist this colour? Wow! It’s a tangerine-orange, and it’s a hot-hot colour right now — it’s popping up everywhere. It looks good with white, it looks good with black; it’s a real eye-catcher. You’ll definitely be noticed if you wear these jeans.”
Where to get it: Diesel, 92 Yorkville Ave.

RAG AND BONE, $222

“It’s all about the metallic jean. Now this is a waxed denim — a very, very hot look. It’s going through the roof in Europe. These jeans almost have a leather-like feel, but, of course, they’re much more comfortable than leather — they have a great amount of stretch. And boy oh boy, do they make a statement.”
Where to get it: Aritzia, 50 Bloor St. W.

J BRAND, $225

“These are particularly cool. Again, they have a great stretch to them. I just love the look of these jeans. They’d look great with a grey T-shirt or black tank top. Really sexy. I know, it’s a lot to spend on jeans, but they really make a statement. Very feminine as well.”
Where to get it: Mendocino, 1090 Don Mills Rd.

RICH AND SKINNY, $209

“These jeans have got a great amount of stretch and a beautiful soft feel to them. This colour is so happening right now — not just for summer, but even going into fall. We see a lot of this dusty, antique rose colour. It just goes with absolutely everything. Wonderful.”
Where to get it: Fiveoseven Clothing, 1 Bass Pro Mills Dr.

GUESS, $108

“These Guess jeans are more reasonably priced — they’re only $108. And I love this soft pink. It’s so, so feminine. Again, almost a worn, pre-washed look to them, so that’s sort of cool. A great, younger kind of look. If you’re trying to camouflage, you may not want to go for such a light colour … but it is awfully pretty.”
Where to get it: Guess, Yorkdale Shopping Centre

FIDELITY, $198

“I love purple. It’s coming on strong — not only right now, but also for next fall, too. So if you get them for this season, you can wear them into the season ahead. This is a yummy grape colour. Just a great basic jean. Love the stretch, and these will go with anything. Grape is the new black.”
Where to get it: Over the Rainbow, 101 Yorkville Ave.

EDIT, $84.99

“Nepotism lives!” exclaims Beker, cheekily selecting a pair of jeans from her own Edit line. “This cobalt blue is a very hot colour this season. What’s great about these jeans is that they’re cropped, so they’ve got a sexy little edge to them. They look great with a stiletto or a great platform sandal. These cuts are flattering to women of all body types.”
Where to get it: The Bay, Eaton Centre

Jeanne Beker is the host and segment producer of Canada’s leading fashion series, Fashion Television

This article appears in the April 2012 issue of Post City Magazines